M-F, and then some, I am a social media and content management marketing professional for a "big law" firm, managing every little thing associated with creating and maintaining and growing their online presence. Every hour of every day, I am a mother of two. For me, it seems more and more of my life is spent online, whether it be for work or during my mom time. I think everyone agrees (some reluctantly) that this is only the tip of the iceberg for the online/digital world. But it dawned on me the other day: I go to a multitude of websites, apps, social media platforms, you name it, every day to find different information. And while others before me have attempted to combine everything into a "one stop Internet shot", that is (and probably always will be) difficult to do. "Content is King!" I preach daily to anyone at my office who will listen. That will always be true. But although content will (and should) always rule, everyone sees content differently. Writers and marketers see content one way. They hope it is the way that their audience/customers/clients will see it. But many times, the audience sees the content another way. That is the tricky balance to obtain. That one sweet spot where writers and marketers AND their audiences see the content in the same way. If you ever reach that sweet spot, let me know!
I found myself doing too much socially for work. My time on social media turned from a fun and exciting way to keep in touch with friends (old and new) to 10 hours a day posting and tracking our social media activities at the office. I need to reach my own sweet spot -- where I can combine the two. Where all that I learn and experience using social media at work can translate into a forum to share, discuss and relate to others out there in my exact shoes, in some of my shoes or, those who would rather go barefoot.
This is my attempt. This blog (which will hopefully grow to other avenues, as well) is an opportunity to combine both of my worlds into one. From social media learnings to mom learnings to everything in between...here I go. I am becoming even more social.
